Abstract: The purpose of this study is to identify the readability and simplicity of Donald J. Trump’s speech in his media interviews and debates during the 2016 US presidential primary campaign. A total of 10 interviews and debates broadcast on different television networks were analyzed using three of the most commonly used readability formulas: Flesch–Kincaid, Simple Measure of Gobbledygook (SMOG), and Gunning-Fog. The analysis revealed that a fourth- to fifth-grade level of education (9- to 11-year-olds) is required to understand Trump’s langua...
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Topics: 
Media studies
Linguistics