@article{Schlaile_2018,
title={Viral ice buckets: A memetic perspective on the ALS Ice Bucket Challenge’s diffusion},
volume={52},
ISSN={1389-0417},
url={http://dx.doi.org/10.1016/j.cogsys.2018.09.012},
DOI={10.1016/j.cogsys.2018.09.012},
journal={Cognitive Systems Research},
publisher={Elsevier BV},
author={Schlaile,
Michael P. and Knausberg,
Theresa and Mueller,
Matthias and Zeman,
Johannes},
year={2018},
month=dec,
pages={947–969} }